PEARSON WEBINARS FOR ENGLISH TEACHERS

Building your own brand as a teacher

21​st January 2017, at 10 AM CET 

 pearson

Building your own brand as a teacher​
Branding is a common business strategy. But you are an individual, not a car or a chocolate, and it’s understandable if you don’t feel like a brand. However, today branding is becoming just as important on a personal level. A brand is what distinguishes you from other professionals in the field where people work with other people.
A personal brand is in a way synonymous with your professional reputation, with how other people see you as a representative of an idea, of an organisation, or of an activity. Building your own brand can lead to industry recognition, better contacts, higher job security in a world which keeps changing, and much more. In this seminar we will look at the importance of building a personal brand and ways in which teachers can develop and maintain their own brand. 

Anna Kolbuszewska
Anna has been involved in ELT for over 25 years. She has worked as an English teacher, academic manager, teacher trainer on CELTA and DELTA courses, and director of a language school. Currently she is working as a language coach, trainer and consultant. She works mostly with teachers of English but has also trained German, French and Spanish teachers. She has also been conducting training and consultancy sessions for business executives, as well as for managers in public and private schools. Since 2000 Anna is an inspector for EAQUALS, an international organisation promoting high standards in language teaching worldwide. She has also worked as EAQUALS Director of Accreditation and Consultancy Services. She is the author of “EAQUALS Self-help Guide to Teacher Development”. Her interests include quality management, on-line training and CLIL.

If you are interested in building your personal brand, don’t miss this webinar!
The session will last one hour and certificates of attendance will be sent to all attendants.

 

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